Addressing the Needs of the Growing Hispanic Population
Equip your organization to better understand the fastest growing ethnic group in the region. Over half of the population growth in the metro area is attributed to Hispanics, which can present language and cultural barriers for a variety of government agencies. Field employees and managers alike will benefit from understanding barriers, cultural differences and expectations of this group.
Upon completion, employees will understand what processes may need to be evaluated in their respective organizations in order to better serve Spanish-speaking residents.
In addition, participants will benefit from cross-cultural exercises and real-life examples that will drive home the need for cultural awareness and understanding.
Learning Objectives:
Questions? Call 816/701-8234 or e-mail gti@marc.org.
- Discuss national, regional and local population growth trends.
- Gain insight into the acculturation process and how it directly impacts employees who interact with the public.
- Learn about the reasons for immigration, and discuss how to best relate to each sub-group.
- Understand perceptions of government and its agencies from the Latino immigrant perspective.
- Identify unique needs that Spanish-speakers have when interacting with government agencies and accessing government resources.
- Learn how to evaluate customer touch points and determine which back office processes may need to be adapted to fit the needs of a diverse population.
- Discuss ways to bridge barriers and provide an equal level of service to residents of all ethnic groups.
Date/Time:
- Tuesday, December 4, 8:30 a.m. - 11:30 a.m.
- Tuesday, March 4, 2008, 8:30 a.m. - 11:30 a.m.
- Tuesday, August 5, 2008, 8:30 a.m. - 11:30 a.m.
Location: Mid-America Regional Council
Instructor: Terri Truesdale-Fraser
Fee:
- GTI Members $80
- Non-members $92
Registration:
- Register and pay online with a credit card
- 12/4/07
- 3/4/08
- 8/5/08
- Register online and pay with an agency purchase order